Bob: The more you know who you are, and what you want, the less you let things upset you.
The age of real.
Peugeot take you behind the scenes of the making of their latest TV ad, crafted entirely from paper. There are dozens of paper cuts, hundreds of Peugeot models and an infinite amount of patience.
Peugeot didn’t take the easy option and animate in CGI. They looked for something different, something more authentic and crafted to reflect Peugeot’s philosophy for designing their vehicles. With that in mind, Peugeot asked London designer Kyle Bean and director Joseph Mann to make this Peugeot commercial entirely from paper.
Credit: Non-Smokers Calendar by AOK
A health insurance company in Germany are promoting their non-smoking initiative with a clever calendar communicating the positive effects of quitting smoking for one year…
(Source: imagesourceblog, via helloyoucreatives)